A collection of new template designs I oversaw and implemented while at Williams-Sonoma. With each iteration I pushed the brand forward by elevating how content is presented and simplifying the experience. Click images for the complete email.
Refreshed template design for monthly round-ups of Williams-Sonoma's weekend classes and demos. Redesigned for easy consumption and click-ability.
Book Signing Events
A new design focused on the book, event details and designed dynamically for multiple tour stops.
Agrarian Brand Promotion & Content
New design for promoting business-driving products along with relevant content.
New design for orderly, beautiful compilation of the weekend's best deals.
This refresh marks the beginning of Registry's new look, starting with a sweepstakes campaign focusing on a new product each week while promoting Williams-Sonoma Registry's benefits.